How to Find Scarce Goods

Excerpt from "The 7 Essential Steps to Successful eBay Marketing."

One way to ensure scarcity is to actually find scarce goods. Of course, you have to communicate the scarcity when you offer these goods. In many instances, however, scarce goods are recognized by their buyers. Look for scarce goods in the following places:

• On eBay
• In flea markets
• At swap meets
• From obscure manufacturers
• From major retailers (combine regular channels with your ability to predict trends and you can buy up inventory before the trend hits, thus making it more valuable and scarce)
• From foreign suppliers
• From distributors

Note: Chapter 7 has more detailed information on sourcing inventory.


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